The choice of the name refers to highland conditions. 

- Where are you going to? 

- Up to the Highland, up and up. 

Applying the typography I extended the separator after the „up” word. 

Apparently I made it sat down. Thus the charachter „É” is used as a separator as well. This is how the name of the wine has been formed: FELFELÉ. 

Its red color refers to the content of the glass. Furthermore I used the sights the foreigner like the most. Behind the Typography you can recognize the connection between the wine and the highland. I used the map of field in the wire frame construction. The interesting thing is that you can see 5 different variation of the piece of map on the 5 different labels.